Clark Taylor is our Chief Digital Officer. He has 25 years of experience as an SEO advisor to some of the world’s most visible brands. He has worked in most industries with extensive experience in ecommerce, healthcare, automotive, financial, hospitality, media, and technology. Clark has led corporate and agency SEO teams supporting startups to Fortune 10 brands.
A protégé of Eric Enge, renowned industry speaker and lead author of The Art of SEO, Clark was one of the early SEO consultants Enge hired at Stone Temple Consulting, which became a Top 5 digital marketing agency nationally before being acquired by Perficient in 2018.
Clark has a bachelor of science in business administration, quantitative analysis, from West Virginia University and certifications from BrightEdge, Google Analytics, and Google My Business. Ask about his proven track record of organic search growth that has transformed enterprises and his work as a trusted advisor to executives, CMOs, and corporate SEO teams.
Atigro’s Chief Digital Officer, Clark Taylor, was a speaker at the Digital Summit Washington, DC conference in April 2023. You can now view a recording of his presentation, Website Migrations Are Messy: How to Reduce the Risk and Avoid Common Mistakes.
In our previous article on Google’s E-A-T concept (Expertise, Authoritativeness, and Trustworthiness), we discussed the importance of these factors in creating excellent, useful, and high-performing content. Recently, Google expanded E-A-T to include “experience” making it E-E-A-T. In this article, we examine the significance of Google adding “experience.” Google shares “trust” is at the center of
Atigro’s Clark Taylor joined Lisa Friedlander of NEXT.law for their partner webinar series to talk about what it takes to create great content that generates relevant organic traffic and makes readers happy.
Join Atigro’s Clark Taylor and Adam Di Frisco as they discuss Google’s May 2022 Broad Core Algorithm Update and how it might be impacting search rankings, traffic, and conversions, particularly with ecommerce sites.
Cookies & Breadcrumbs | Episode 1: Why you might want to rethink alt text. Clark and Georgia discuss their thoughts on creating useful alt tags and share some good and bad examples.
The days of adding targeted keywords to a webpage and calling it “optimized for search engines” are long over. In recent years, Google has shown it strongly favors websites that have expertise, authoritativeness, and trustworthiness (known as E-A-T or EAT), which has truly become a requirement to be successful in SEO.
Looking to rank higher in Google search results? Your site structure can contribute to a successful long-tail keyword strategy. There are many site structure considerations, including links from the homepage, navigation, breadcrumbs, cross-links, footer, and more.
When you’re looking to improve your search engine optimization results and gain more traffic from Google to your website, it all starts with an effective content strategy. A solid content strategy is vital to SEO because its purpose is increasing site visibility.
When Google Says “Jump!,” Should You Say “How High”? If you’re a Search Engine Optimization (SEO) professional, or SEO is critical to your business, you probably already know what Cumulative Layout Shift (CLS) is. However, I’d be willing to bet that 12 months ago, you didn’t.
Part of a series of articles to help leaders understand how websites gain traffic from Google. If you’ve recently worked with marketers and developers to improve your website, you may already be aware of the update to Google’s algorithm, Core Web Vitals, coming in June 2021.
