Cookies & Breadcrumbs | Episode 4: How Are Websites Winning in Google’s Latest Updates. Looking at the winners of recent Google algorithm updates, and analyzing specific strategies they are using to boost visibility and traffic.
- About Me
Turning Websites into Lead-Generating Machines Around the Globe
Adam is a highly skilled Senior Digital Marketing Strategist at Atigro, with a degree from West Virginia University and a wealth of experience in inbound marketing.
Adam’s career started in China where he was a part-time adventure tour guide, and spent the rest of his time in the office organically growing the number of leads through SEO, content strategies, email marketing, web design, and social media management both in Mandarin Chinese and English. After returning to the US, he worked in marketing roles with other organizations in the travel and consulting industries and took countless articles and resources to the top of organic search rankings. At Atigro, Adam specializes in technical SEO, Local SEO, and SEO Strategy to grow businesses across many industries.
Head-down and 20-plus tabs deep into keyword, competitor, and technical research is the center of Adam’s comfort zone and he is passionate about staying on the cutting edge of digital marketing trends to see brands flourish. Adam is a regular contributor on industry forums, SEO blogs, Google help communities, marketing podcasts, and is often cited for breaking Baidu search news and reporting on Google SERP Changes.
Google Business Profile Product Expert – Bronze Member
Clarity Academy Foundations Certified User
Google Analytics Certification
Google Ads Certification
SMX Advanced Technical SEO training
UC Davis Google SEO Certification
West Virginia University Bachelors of Science
My SEO Strategy
Launched two decades ago, WordPress has evolved into the leading website builder and content management system, powering nearly fifty percent of all internet sites today. The flexibility and options you have to create a simple blogging website all the way up to a massive e-commerce website are pretty incredible.
In a year’s time, your website picks up lots of “dust and clutter” that can really hinder your SEO performance. With each new year comes new opportunities and aspirations for site owners worldwide. It is a great (and sometimes essential) time to roll up your sleeves, grab your digital marketing tools, and ensure your website
Find out why Google has been making many changes to how businesses manage their Google Business Profiles (formerly known as Google My Business or GMB). While not a new practice by Google, the automated “Google Updates” increased in early 2022.
Google continuously introduces new rich results and rankings for ecommerce SERPs. This study looks at data over the past year and aims to show the trend of various product listings and how that impacted both traditional organic results and informational URLs (buying guides, product reviews, how-to content) on SERPs.